One View of the Truth (RPM)

Markie Description: This award recognizes a business that has significantly developed its reporting infrastructure to align marketing and sales in an integral step of Revenue Performance Management. Candidates will have developed a common set of management dashboards across the revenue cycle – from first contact to close - to reach one view of the truth and understand the business impact of every sales and marketing decision. Submissions must include example dashboards and descriptions.

2011 Finalists:

• Concur Technologies – WINNER
• D&B
• uptime software

2010 Finalists and Winners:

• Endeca
• Platts – WINNER
• Siemens Product Lifecycle Management Software Inc.