Fastest Time to Value

Markie Description:  You purchased a marketing automation system for a reason. If you’re able to clearly articulate your purchase goals and demonstrate fast fulfillment of those goals, this award is for you. Show us how you have already demonstrated return on your investment in the first quarter of usage in terms of increased revenue or efficiency, or other measurable gains. Like our Rookie of the Year Award, this Markie will be given to someone who has implemented marketing automation since August 2010.

2011 Finalists:

• Terapeak
• Blackbaud, Inc. – WINNER
• Covidien Energy-Based Devices
• Trend Micro Incorporated