Best Customer Lifecycle Program

Markie Description:
Are you marketing to customers at different stages in their lifecycle with you? This could be focused on renewal, upsell or cross-sell, loyalty, reference, and much more. Share your program details and your metrics with us.

2011 Finalists:

• D&B – WINNER
• Forrester Research
• LexisNexis Risk Solutions
• mindSHIFT Technologies, Inc.

2010 Finalists:

• McAfee, Inc.
• National Instruments – WINNER
• Zoom Information Inc.

2009 Finalists and Winners:

• Ellie Mae, Inc. – WINNER
• InterCall
• National Instruments